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ericnewcomer avatar ericnewcomer commented on July 17, 2024

@rowanseymour can you look at this?

from rapidpro.

ericnewcomer avatar ericnewcomer commented on July 17, 2024

Of note:

  • Opt-in for a topic lasts 6 months for daily notifications
  • Meta will renew request automatically, we just need to deal with the callback

from rapidpro.

ericnewcomer avatar ericnewcomer commented on July 17, 2024

After discussion with the team and UNICEF, we have buy-in on the following approach:

  • Move out-of-band messaging to broadcasts. This means you would use broadcasts to solicit flow activity instead of flow-starts. Broadcasts will have support for WhatsApp templates and Facebook topics, flows will not.
  • Expand broadcast support to monitor ongoing broadcasts
  • Add localization to broadcasts
  • Add attachment support to broadcasts
  • Add query support for broadcasts

Benefits

  • Removes the need for the first message in a flow to be restricted as this case will be covered in the initial broadcast instead
  • Reduce overhead for non-responding contacts as flow sessions won't be initialized for broadcasts
  • Contacts aren't placed in a flow context unless they explicitly act on it
  • No need to timeout/expire non-responders allowing these sendings to be more lenient case-by-case
  • No more special-casing the first message in a flow (or channel type validation differences)
  • Fewer active contacts/interruptions as contacts aren't in flows unless they want to be

Cons

  • Some training or product guide-rails may be needed for U-Report program, etc.
  • Broadcasts will need to be targeted since initial menu can't use splits, etc

from rapidpro.

ericnewcomer avatar ericnewcomer commented on July 17, 2024

Also have had customer request for one-time notifications which at first blush is similar.

https://developers.facebook.com/docs/messenger-platform/send-messages/one-time-notification/

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ericnewcomer avatar ericnewcomer commented on July 17, 2024

Looks like Facebook has already changed this, because of course they have. There is now no longer a frequency selection (daily, weekly, monthly).

https://developers.facebook.com/docs/messenger-platform/marketing-messages#message-frequency

Additionally, they now call these marketing messages instead of recurring notifications and specify that this is a free trial and that they intend to charge for it in the future.

from rapidpro.

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