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Liu Yi's Projects

euselection2014 icon euselection2014

Based on the official data published in the EU and French government official website, this project tries to find the result of the 2014 EU selection by municipality, by department and by regions.

master-s-thesis icon master-s-thesis

✪ Dissertation Title "Application and Generalization of the RFMTC model" ▻ Implementation of the augmented RFMTC and RFM marketing predictive model using the programming language R in the RStudio IDE. Used multiple datasets (e.g. Blood Transfusion Dataset, CDNOW dataset, longstanding telecom customer data set). Functional programming and heavy usage of the CRAN package repository. Understanding of Geometric series, Logistic Regression, Decision Trees, Derivatives, Bernoulli Trials Process and Churn Probability. The purpose of the research was to assert the generality of the RFMTC model as an improved more customizable alternative of the RFM and justify the additional implementation complexity of some model parameters as a productive one.

rfm-analysis icon rfm-analysis

Python script (and IPython notebook) to perform RFM analysis from customer purchase history data

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